Today’s inspiration comes from a news article on SFGate.com detailing the huge potential of social video games. They report some motivating figures, such as the fact that some of the top games, leveraging the Facebook platform, have nearly six million users a day.
With regards to monetization, Zynga apaprently became profitable only two months after their launch in 2007. They go on to quote the surprising prediction of $100 million in profits for Zynga this year. Zynga are the front-runners in social games, including such popular titles as Texas Hold’Em and Mafia Wars.
Overall, this seems to be a good area to be getting into right now. The article’s comment that most games are released with a small percentage of their functionality rings true, as the staticnothing Facebook game soon-to-be-released will have a similar incremental roll-out.
Tags: monetization, social games, video games
